The Fasano Family, recognized for over a century for their hospitality and fine northern Italian cuisine, administrate Sao Paulo's newest and most charming property. Ten years of planning and construction have been necessary to find the only location in between the strategic Paulista and Faria Lima Avenue. The private street, surrounded by the greatest names of fashion, was named after the Great Grandfather, Vittorio Fasano. Isay Weinsfeld and Marcio Kogan succeeded architecture of a distinctive elegance updating the style of the 1930's and 40's. They combine classical details, such as English bricks and Italian travertine marble, with a contemporary view.